Booking flow for
KLM & Air France

During a pressure cooker of 8 weeks in the beautiful city of Paris, we re-designed the ticket booking flow for KLM and Air France. Both bookings flows reflected its unique visual language and specific commercial products for the KLM and Air France brand. The interesting win for development was that all components are maintained in one front-end environment. The results of the re-design are currently visible on the websites of KLM and Air France. If you want to know more about the background of this project, drop me a line! :) I worked on more projects for KLM and Air France. You can also view the video with a summary of the process.

One booking flow, two brand identities

The visual style for Air France is different, but the functional flow was consistent with the booking flow for KLM. We created high-fidelity prototypes in Principle to demonstrate the flow with use of animations and transitions. We also validated the designs with customers and employees. Our designs are implemented by the development teams of KLM and Air France. So next time you book a ticket with KLM or Air France, you can still see some elements of our design online.